New visual identity for Bryn Mawr College

Launched January 2012

In the fall of 2011, Bryn Mawr College worked with renowned design firm Pentagram to create a new visual identity for the college. The new identity consisted of a new color palette, wordmark, logos and typefaces. I was tasked with adapting our website design to incorporate these new elements.

Before: Bryn Mawr Homepage 2010-2011

Before: Bryn Mawr Homepage in 2010

After: New Visual Identity, Launched January 2012

New visual identity on homepage

The final design was chosen after a few rounds of mockups, some of which had wilder color combinations than others…


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  1. Pingback: Catherine Farman - HTML Email for Bryn Mawr College

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